What is Oberlo ?
Oberlo is an application for Shopify stores - it lets you produce a fresh store and fill it with products from drop shippers almost immediately. Then you're able to utilize Oberlo to automate the fulfilment and tracking of orders put into your store.
You will discover five key things Oberlo does:
1. Imports products directly from AliExpress.com into your store
2. Manages products, images, description, variations, title, prices, fulfilment, etc.
3. Update - set Oberlo to update the purchase price in your store if the wholesale price changes, update stock levels, etc.
4. Automate fulfilment from your personal drop shippers to your visitors, and track it.
5. Oberlo Supply - this can be a curated listing of products that are shipped fast from the most reliable suppliers on Ali Express.
Oberlo is just a Dropshipping Leader
In the early days of Oberlo , the business was primarily a dropshipping tool. This gave online storeowners the capability to find and sell thousands upon countless amounts of items, all without ever touching the product.
While Oberlo remains an important player in the dropshipping space, it has shifted its focus to be of a marketplace for finding and selling products.
Let's examine a number of its more technical dropshipping features:
- Easily Add and Ship Products
Your job is straightforward: add products to your store, generate traffic to your website, and make sales.
Once a sale is done, it only takes a few clicks to put the order together with your supplier. From there, the supplier ships the merchandise straight to the buyer, meaning there's a consistent need certainly to concern yourself with any part of inventory management or shipping.
- Real Time Inventory and Price Updates
Inventory management can be a huge headache for online storeowners. Oberlo has attempt to change this which consists of advanced dropshipping business model.
Along with the capability to easily add products to your store, Oberlo provides realtime inventory and price updates.
With this specific technology powering your store, there's a consistent need certainly to concern yourself with selling a product above your retail price or one that's out of stock.
Conclusion
Just the same since the ecommerce industry generally speaking, Oberlo has grown and adapted with each passing year.
Since its founding in September 2015, merchants have sold significantly more than 85 million products with aid from Oberlo. In fact, the business has received so much success in an instant period of time therefore it was acquired in May 2017 by Shopify for $15 million go now.
When you combine Oberlo's feature list with the capability to access a sizable collection of products, you've something that's helped countless amounts of entrepreneurs achieve great success in the ecommerce space.
